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Tag: consultancy


12 considerations for a successful brand refresh


Recently Brave Brands has completed a number of large brand refresh projects. These refreshment exercises were undertaken on average over a six to eight month period of research, deliberation, creation, and creative execution all remotely from another country to the actual client. In the end, everything came together successfully, but it was a challenging process at times.

For those contemplating a brand refresh or just the curious, here are 12 prerequisites that should be considered for a successful brand refresh.

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5 reasons why you might need a brand refresh


There comes a time in the life of many of companies and organisations to carry out a brand refresh, but how do you know when that time is? Even the most successful, established companies update their branding from time to time as their market, their products, and style trends fluctuate. A flourishing business in the present moment is no excuse for getting too comfortable with the status quo.

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Refreshing business banking in Doha


We’ve just carried out a full brand refreshment project for a leading Doha business bank. Check out the full case study here… Brand refreshment of Qatar Development Bank


Online automotive magazine identity


We’ve just created a new identity for a leading Middle Eastern online automotive magazine. Check out the full case study here… Brand identity for