The business of ‘bringing brands to life’ takes on many forms. One such recent project was for DeVido Racing, a Qatar based touring car team, who approached Brave Brands to help them create a unique racing car livery design for their new Honda Civic touring car that is competing in the 2014/2015 season of the Qatar Challenge.
Our brief was to create an eye catching ‘dynamic’ design that will make DeVido Racing and their primary sponsor Quanto Bello Qatar, stand out from the rest of the grid.
We did this by primarily using the sponsors core colours of bright green, black and white as dynamic lightning stripes. These colourful striking stripes were then applied to the whole car as solid laser cut vinyls, which spanned the length of the car to give a sense of speed.
With their new look and completely re-engineered new car, DeVido Racing are hoping to conquer the tough fledgling touring car series the Qatar Challenge run by the QMMF.
You can keep up-to-date with the latest news from DeVido Racing on their website: www.devidoracing.com